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Case Study: ActivHealth

120%

Increase in revenue

3 years

Omnichannel Roadmap designed

Problem:

To stay ahead of the curve and re-establish ourselves as a premier distributor of high-quality health and nutritional supplements, it was essential for us to undergo a Business Model Transformation strategic consulting project with VK Transformation (VKT)

Proposed Solution:

With prioritisation of key focus areas, VKT designed a comprehensive three-year omnichannel strategic roadmap, go-to-market strategy and implementation plan in support of achieving our business goals of operational excellence, acceleration of customer acquisition and improvement in customer retention, through digital transformation.

Outcome:

The consulting team collaborated with strategic advisors to conduct three workshops for our employees, which equipped each employee with the supply chain management, digital marketing & change management knowledge they require to adapt to changes in the organization. VKT had also run a 3-month Performance Marketing pilot campaign which opened our eyes to the immense potential and importance of digital marketing.

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