Our Approach

Data-driven

Performance-driven

Customer-centric

We bring science to the art of sales and marketing, helping our clients across industries to make better business decisions, drive business growth and revenue performance.

Why Us

Our Consulting Framework

Our flexible, agile and nimble consulting framework help our clients navigate through the uncertain economic environment and address the changing needs of their businesses in an effective manner. We deploy our framework using data & web analytics and design thinking customer-centric tools to generate key insights; solving our clients' most complex business problems. 

We address our client's business challenges using our consulting framework:

Discovery

Design

Deploy

Measure Impact

In practice, it is an iterative approach that unfolds back and forth across the four phases. 

Get actionable insights to drive better business results 

CONSULTING SOLUTIONS

Improve sales & marketing performance and customer experience through our diagnostic tools, actionable insights, and recommendations.  Find out more about how we can help you.

I am a:

Want to know how to achieve better business results in the digital world? Speak to our highly experienced consultants to find out how we can help you.

TRAINING SOLUTIONS

Our training sessions are tailored to different audiences, with different areas of focus. Find out more below and check out our social media pages for regular updates regarding any sessions that might be relevant to you. 

While we organise regular training sessions catered to different target audiences, we believe there is no one-size-fits-all solution. To conduct a specialised data-driven and customer-centric training course for your company, please reach out to us for further discussion on what would work best for you.

Do you know?

The business environment is changing and becoming more complex with multiple online and offline touchpoints resulting in new customer journey and behaviour. Companies need to understand their customers, rethink their go-to-market strategies and transform their marketing & sales process and approach.

89%

82%

of customers begin their buying process with a search engine.

Fleishman-Hilliard

Forrester

of customers viewed five or more pieces of content from the winning vendor  before making a purchase

The New "Digital" Customer Journey

57%

of purchase is complete before B2B buyers directly contact their suppliers 

Google/Milward Brown Digital

Start-ups

Balancing resources between user acquisition, marketing, and fundraising is challenging.

We work with you to utilise data to drive customer-centric insights to iterate your product accordingly and to develop strategies for growth. 

Small, Medium Enterprise

Growth is stagnant within your current markets while digital initiatives are hitting a roadblock.​

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With our diagnostic tools, we prioritise areas of focus such as acquiring customers, market expansion, improving sales productivity and driving digital initiatives.   

Corporate

Digital disruption is everywhere and your organisation is not immune.

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We understand the importance of staying on top of innovation and enhancing your sales productivity in order to maintain market share. 

Working with her highly capable and diligent team was such a pleasure. It has added so much value and insights to my project which I and my team cannot achieve quickly on our own... Apart from their stellar work ethics and professionalism, VK Transformation team has also the right knowledge and expertise in the areas they support and advise on. They are also not shy to dig deep and do the groundworks necessary in an efficient way to make sure that the research is thorough and comprehensive.

Xiaoyin Shen

Founder, CEO of ReSET