Case Study: Reflex-O
93%
of target keywords
in Google Top 10
45.7%
increase in monthly organic and AI-assisted leads
700%
increase in AI search
mentions
Problem:
Reflex-O, a B2B gym equipment provider with strong products and industry expertise, had
limited online visibility. As more business customers turned to Google and AI-powered
search to research solutions, Reflex-O needed to strengthen its digital presence and attract
relevant prospects.
Proposed Solution:
Through VK Transformation’s 5-month PSG AI-Powered SEO + Content Marketing
Programme, Reflex-O implemented a structured growth strategy covering digital presence
and SEO audits, competitor benchmarking, keyword strategy, technical and on-page SEO,
content marketing, and performance reporting.
The strategy also strengthened content structure and semantic relevance to improve visibility
across both traditional and AI-powered search. As the existing website was not fully
optimised for SEO or AI discovery, VKT collaborated closely with Reflex-O’s web developer
to enhance its technical readiness.
Outcome:
Within five months:
● Targeted search visibility increased from 10.41% to 27.26%
● 93% of targeted keywords ranked in Google’s Top 10
● AI search mentions grew from 1 to 8, with cited pages growing from 8 to 17
● Average monthly leads increased by 45.7%
● Organic conversion rate improved by 12.2%
“Reflex-O needed to improve our online visibility and reach the right B2B customers. Through the PSG programme with VK Transformation, wedeveloped a clear SEO and content strategy in place to strengthen our website and search presence.
What stood out was the team’s focus on both traditional SEO and the growing role of AI-powered search. We achieved significant improvements in keyword rankings and search visibility, while also gaining greater exposure across AI search platforms.
The results have been encouraging, particularly the increase in organic leads and conversion rates. VK Transformation provided us with a more structured approach to digital marketing and helped us build a stronger foundation for long-term organic growth.
We are pleased with the work delivered by Vivien and her team and would recommend
VK transformation to businesses looking to strengthen their AI-Powered SEO and overall digital presence.
”
- Aaron Goh, Director of Reflex-O