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Case Study: RSA Security
Problem:
In response to a global cybersecurity talent shortage, RSA partnered with VK Transformation on a consulting project to uncover key market and customer insights in support of the expansion plan of our RSA Academic Alliance Program.
Proposed Solution:
Besides comprehensive consulting & research on macroeconomic, industry trends, and customer segmentation, thanks to their strong focus on sales performance, VKT has gone above and beyond our expectations and turned this consulting project into a customer acquisition project.
Outcome:
Team VKT used creative and out-of-the-box thinking & tools to rightfully identify key stakeholder contacts around the Asia Pacific region and generated sales qualified leads for us in a short amount of time despite the COVID-19 pandemic.
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